The 2014 Motorcycle Trade Expo has been a great opportunity for Rock Oil to generate new enquiries and promote our latest products. Sunday and Monday were especially busy with visits from sponsored racers and friends in the motorcycle trade.
Distributors and staff talked to to customers and visitors alike on a range of subjects regarding our Rock Oil motorcycle range, with many staying for a quick refreshment from our much-loved hospitality bar.
We are looking forward to a busy and positive 2014 with plans on expanding the website and social media aspects of Rock Oil further. Along with new and exciting products to compliment the recently repackaged motorcycle range.
Rock Oil's latest motorcycle brochure is now available to view online on the motorcycle lubricant section. The brochure itself is available in two separate PDF formats: low-res for mobile/smart-phone downloads and a high-res version for desktop use.
The new brochure includes information across the whole motorcycle lubricant range including road, off-road, scooter and support products.
As a 'blast from the past' below is a scan of one of the 1984 era Rock Oil motorcycle lubricant brochures. Although the lubricant range has developed and grown since, motorcycle racing and the support of riders is still just as important to Rock Oil now as it was back then.
Click the images below to see a larger version of each page in the 1984 brochure, including stories on "Top American International rider Gary Rabe now selling Rock Oil in the USA." Then a flourishing relationship that still continues strongly today in 2014.
Following a great 2013 with success in both sales and racing, Rock Oil would like to wish our trading partners and friends a Happy New Year and a great 2014.
From the 19th to the 21st of January Rock Oil will be exhibiting at the Motorcycle Trade Show Expo at the NEC in Birmingham. We will be showcasing packaging changes along with new products, ready to answer your queries and generate interest for our motorcycle range. We look forward to meeting potential new customers on the stand and catching up with some existing friends and customers too.
Rock Oil will be at Stand 742, near to the bike display at the back of the hall. Visitors information for directions and accomodation can be found on the Expo 2014 website.
Every year in December we hold a small but special Christmas celebration at the Rock Oil head office. It's a longheld Rock family tradition where staff each bring in something and we have an impromptu get together in the board room. This time a special homemade Rock Oil cake was brought in by Andy Black, a very recent addition to our sales force.
In the latest issue of Superbike Magazine (December 2013) our very own Technical Manager Martyn Waterhouse is the resident expert on-hand to answer motorcycle lubricant and fuel queries sent in by readers of the magazine.
Featured in a two page spread, Martyn answers questions ranging from his feelings on synthetic oil use and the differences between "bike oil and a good car oil".
Rock Oil is delighted to announce a new working partnership with Allmakes 4x4. For over 30 years, Allmakes 4x4 has been supplying high quality Land Rover parts and accessories to parts businesses, workshops, government organisations, charities and NGO's across the world. For owners of these specialist 4x4 vehicles, their choice of lubricant has been somewhat restricted to expensive products supplied through the dealer network. That is now no longer the case as Rock Oil offers a comprehensive range of high performance engine/gear/ancillary products that meet and exceed manufacturer recommendations.
Rock Oil were delighted to return to their stand at the International Dirtbike Show, which was held from the 31st October until the 3rd of November. As well as displaying our range of off-road lubricants, our focuses this year were on our new 'Dirt Blaster' high performance cleaner and our revitalised and repackaged air filter range. A great many friends of Rock Oil came down to show their support and hopefully we've made some strong new relationships for the future...
Rock Gossip 23 for Spring 2014 is now available to download. News from Rock Oil HQ includes Charles Hewitt stepping down as Managing Director after 25 years and taking up a new role as Chairman within the company. Charles will be succeeded by Greg Hewitt in the role of Managing Director, with Rock Oil being the strongest it's ever been in its 86 year history. Charles also received a very prestigious and timely award from the Cheshire High Sheriff Awards when he was nominated for and won Business Leader of the Year.
The latest issue also includes an overview on the line up of Rock Oil motorsport partners for this year, our plans for expanding the rider profiles on our website and mini biographies on motorcycle champions and Rock Oil partners Tai Woffinden and Mauno Hermunen.
Also in Rock Gossip 23 we have a feature on our latest product launches, the inclusion of the custom QR codes in our retail product designs and the release of our new high performance Carbon automotive series.
Find out more details on these stories by downloading the PDF:
Issue 22 of our newsletter 'Rock Gossip' is now available to view online. It has details of the major racing results from the past few month including the latest information on the British Superbike season plus our racing focus on 13 time British Jet-ski champion, Phil Pope.